Wet Friday

Get ready to go wild for the ultimate Wet Friday Takeover. You’ve got your all-access pass to the main event and the biggest offers on our most iconic styles. We’ve taken the world by storm, be quick and submerge in style and savings. *Exclusions apply, see T&Cs.

Most Popular

Irene Top - Tangerine Babyboo Fashion Premium Exclusive DesignIrene Top - Tangerine XS Babyboo Fashion Premium Exclusive Design
25% OFF
Kaela Maxi Skirt - White Babyboo Fashion Premium Exclusive DesignKaela Maxi Skirt - White XS Babyboo Fashion Premium Exclusive Design
25% OFFSale

Kaela Maxi Skirt - White

$82.00 NZD (20% OFF) $103.00 NZD
Alina Mini Skirt - Lemon Skirt Babyboo Fashion Premium Exclusive DesignAlina Mini Skirt - Lemon Skirt XS Babyboo Fashion Premium Exclusive Design
25% OFFSale

Alina Mini Skirt - Lemon

$38.00 NZD (50% OFF) $76.00 NZD
Talisa Maxi Dress - Red Dress Babyboo Fashion Premium Exclusive DesignTalisa Maxi Dress - Red Dress XS Babyboo Fashion Premium Exclusive Design
25% OFF
Maisie Mini Skirt - Ivory Sparkle Skirt Babyboo Fashion Premium Exclusive DesignMaisie Mini Skirt - Ivory Sparkle Skirt Babyboo Fashion Premium Exclusive Design
25% OFFSale

Maisie Mini Skirt - Ivory Sparkle

$70.00 NZD (20% OFF) $87.00 NZD
Izabella Mini Dress - Navy Dress Babyboo Fashion Premium Exclusive DesignIzabella Mini Dress - Navy Dress XS Babyboo Fashion Premium Exclusive Design
25% OFF
Stefania Mini Skirt - White Gold Sparkle Skirt Babyboo Fashion Premium Exclusive DesignStefania Mini Skirt - White Gold Sparkle Skirt XS Babyboo Fashion Premium Exclusive Design
25% OFFSale

Stefania Mini Skirt - White Gold Sparkle

$92.00 NZD (19% OFF) $114.00 NZD
Arianna Pants - Black Pants Babyboo Fashion Premium Exclusive DesignArianna Pants - Black Pants XS Babyboo Fashion Premium Exclusive Design
25% OFF
Addison Mini Dress - Pink Dress Babyboo Fashion Premium Exclusive DesignAddison Mini Dress - Pink Dress Babyboo Fashion Premium Exclusive Design
25% OFFSale

Addison Mini Dress - Pink

$92.00 NZD (19% OFF) $114.00 NZD
Lucianna Top - Black Babyboo Fashion Premium Exclusive DesignLucianna Top - Black XS Babyboo Fashion Premium Exclusive Design
25% OFFSale

Lucianna Top - Black

$38.00 NZD (50% OFF) $76.00 NZD
Cami Corset - Lemon Tops Babyboo Fashion Premium Exclusive DesignCami Corset - Lemon Tops XS Babyboo Fashion Premium Exclusive Design
25% OFF

Cami Corset - Lemon

$103.00 NZD
Izabella Mini Dress - Red Dress Babyboo Fashion Premium Exclusive DesignIzabella Mini Dress - Red Dress XS Babyboo Fashion Premium Exclusive Design
25% OFFSale

Izabella Mini Dress - Red

$100.00 NZD (30% OFF) $143.00 NZD
Maisie Crop - Ivory Sparkle Tops Babyboo Fashion Premium Exclusive DesignMaisie Crop - Ivory Sparkle Tops XS Babyboo Fashion Premium Exclusive Design
25% OFFSale

Maisie Crop - Ivory Sparkle

$40.00 NZD (50% OFF) $80.00 NZD
Avril Mini Dress - Blush Dress Babyboo Fashion Premium Exclusive DesignAvril Mini Dress - Blush Dress XS Babyboo Fashion Premium Exclusive Design
25% OFF

Avril Mini Dress - Blush

$35.00 NZD (69% OFF) $114.00 NZD
Santanna Corset - Ivory/Nude Tops Babyboo Fashion Premium Exclusive DesignSantanna Corset - Ivory/Nude Tops XS Babyboo Fashion Premium Exclusive Design
25% OFF
Santanna Corset - Black/Nude Tops Babyboo Fashion Premium Exclusive DesignSantanna Corset - Black/Nude Tops XS Babyboo Fashion Premium Exclusive Design
25% OFF
Aspen Jacket - Mocha Jackets Babyboo Fashion Premium Exclusive DesignAspen Jacket - Mocha Jackets XS Babyboo Fashion Premium Exclusive Design
25% OFF
Stefania Cropped Jacket - White Gold Sparkle Jackets XS Babyboo Fashion Premium Exclusive DesignStefania Cropped Jacket - White Gold Sparkle Jackets Babyboo Fashion Premium Exclusive Design
25% OFFSale

Stefania Cropped Jacket - White Gold Sparkle

$101.00 NZD (20% OFF) $126.00 NZD
Stefania Mini Skirt - Black Sparkle Skirt Babyboo Fashion Premium Exclusive DesignStefania Mini Skirt - Black Sparkle Skirt Babyboo Fashion Premium Exclusive Design
25% OFFSale

Stefania Mini Skirt - Black Sparkle

$80.00 NZD (30% OFF) $114.00 NZD
Sanya Maxi Dress - Chocolate Dress Babyboo Fashion Premium Exclusive DesignSanya Maxi Dress - Chocolate Dress XS Babyboo Fashion Premium Exclusive Design
25% OFF
Sanya Maxi Dress - Navy Dress Babyboo Fashion Premium Exclusive DesignSanya Maxi Dress - Navy Dress XS Babyboo Fashion Premium Exclusive Design
25% OFF
Talisa Maxi Dress - Black Dress Babyboo Fashion Premium Exclusive DesignTalisa Maxi Dress - Black Dress XS Babyboo Fashion Premium Exclusive Design
25% OFF

Talisa Maxi Dress - Black

$86.00 NZD (50% OFF) $171.00 NZD
Saskia Maxi Dress - Chocolate Dress Babyboo Fashion Premium Exclusive DesignSaskia Maxi Dress - Chocolate Dress XS Babyboo Fashion Premium Exclusive Design
25% OFFSale

Saskia Maxi Dress - Chocolate

$101.00 NZD (20% OFF) $126.00 NZD
Fifi Top - Charcoal Tops Babyboo Fashion Premium Exclusive DesignFifi Top - Charcoal Tops XS Babyboo Fashion Premium Exclusive Design
25% OFFSale

Fifi Top - Charcoal

$73.00 NZD (21% OFF) $92.00 NZD
Fifi Maxi Skirt - Charcoal Skirt Babyboo Fashion Premium Exclusive DesignFifi Maxi Skirt - Charcoal Skirt XS Babyboo Fashion Premium Exclusive Design
25% OFFSale

Fifi Maxi Skirt - Charcoal

$82.00 NZD (20% OFF) $103.00 NZD
Victoria Maxi Dress - Emerald Babyboo Fashion Premium Exclusive DesignVictoria Maxi Dress - Emerald XS Babyboo Fashion Premium Exclusive Design
25% OFF

Victoria Maxi Dress - Emerald

$69.00 NZD (50% OFF) $137.00 NZD
Malika Maxi Dress - Black XS Babyboo Fashion Premium Exclusive DesignMalika Maxi Dress - Black Babyboo Fashion Premium Exclusive Design
25% OFF
Janet Mini Dress - Black Dress Babyboo Fashion Premium Exclusive DesignJanet Mini Dress - Black Dress XS Babyboo Fashion Premium Exclusive Design
25% OFF
Despina Maxi Dress - Black Babyboo Fashion Premium Exclusive DesignDespina Maxi Dress - Black XS Babyboo Fashion Premium Exclusive Design
25% OFF
Arabella Maxi Dress - White Dress Babyboo Fashion Premium Exclusive DesignArabella Maxi Dress - White Dress XS Babyboo Fashion Premium Exclusive Design
25% OFF