Fraudulent Websites & Impersonation

At BABYBOO, we are committed to creating a seamless and trusted shopping experience for our community.

Recently, we’ve become aware of fraudulent websites and advertisements impersonating BABYBOO and using our imagery, branding and products without permission.

These sites are not affiliated with BABYBOO.

How to shop BABYBOO safely

To ensure your order is genuine, please only shop via our official channels:

• www.babyboofashion.com
• Our verified social media accounts.

We do not authorise any third-party websites to sell BABYBOO products.

Be aware of fake websites

Fraudulent websites are designed to look similar to our store, but often include:

• Unfamiliar or slightly altered URLs
• Unrealistic discounts or "too good to be true" pricing
• Poor-quality product images or descriptions
• Ads on social media directing to unknown websites

If you’ve been affected

If you believe you’ve made a purchase from a fraudulent website:

• Contact your bank or payment provider immediately
• Report the website to your local consumer protection authority
• Reach out to our team so we can continue to investigate and protect our community.

Our Commitment

BABYBOO was built on community, confidence and trust – and protecting our customers is always a priority.

We are actively working to identify and remove fraudulent websites and ads, but we encourage you to remain vigilant when shopping online.

Need Help?

If you’re unsure whether a website or offer is legitimate, our team is here to help.

Contact us here.

FAQs

Is BABYBOO legit?

Yes – BABYBOO is a legitimate online fashion brand based in Australia, designing statement occasionwear for women worldwide.

What is the official BABYBOO website?

Our only official website is www.babyboofashion.com. We do not operate under any other domains.

Are there fake BABYBOO websites?

Yes – we are aware of fraudulent websites impersonating BABYBOO. These sites may use our branding, imagery and products without permission.

How can I tell if a BABYBOO website is real?

Check for:

• The correct URL: www.babyboofashion.com
• Verified social media links
• Realistic pricing and promotions

If you’re unsure, contact our team before purchasing.

What should I do if I ordered from a fake BABYBOO website?

• Contact your bank immediately
• Report the website
• Contact our team for support.